The Sixth Ceremony of the Ukrainian Event Awards took place in Kyiv.
Within the framework of the UEA Masterclasses program, Alexander Strizhak (owner and founder of JSA) gave the report presentation. The meeting was lively and attracted the professional interest of young market participants. The conversation was about the role of the management in the production of events and the real issues of PRODUCTION.
A short announcement of the lecture was as follows:
“Organization of the process of events (concerts, mass cultural and sporting events, festivals, promo actions, weddings and much more) is quite a frequent phenomenon in our life. Almost everyone can become an initiator and/or organizer and hardly anyone in Ukraine has received a professional education in this direction.
Usually at the heart of these events lies the enthusiasm and irresistible desire to make an event, and then to take money, or to take the money and then to make “the event“. Everyone has their motivation, but the show should be.
Just need to do a “holiday“ and you do it. This is how teams of specialists are created. Who are these people – administrators, and managers? Who on behalf of the organizer comes in the preparation of projects for the customer and sponsors, technicians, decorators, police, advertisers, transport workers, electricians, and so on? Who runs around the clock in an area and solves all the issues of holding a bright and memorable moment in the life of invited people and spectators who bought tickets?“
Thanks for the invitation to Tatiana Lorenz (founder and CEO of the Awards event).
And also we thank everyone who came and was an active listener at the meeting with Alexander Strizhak.
We wish everyone success and new professional achievements.